Wine Trends & Technology

Explore the future of wine: Dive into the latest trends and cutting-edge technologies shaping the world of winemaking and wine enjoyment.

  • At first glance, wine – steeped in age-old traditions – and artificial intelligence (AI) – the pinnacle of modern technology – may seem like unlikely companions. However, as we step further into the digital age, these two seemingly disparate fields are intersecting in fascinating ways. From vineyard management to consumer experience, AI is transforming the wine industry.

  • In the realm of winemaking, a delicate balance of science and artistry has been cultivated over centuries. But as we tread into the digital era, a novel element is enriching this balance - the Internet of Things (IoT).

    This article explores the impressive and tangible impact of IoT on the wine industry, substantiated with real-world examples

  • Over the past few years, we have seen AI impact a broad spectrum of industries, and the wine industry is no exception. As we begin to explore this novel interaction between technology and tradition, one of the most exciting prospects to emerge is the role of Generative AI. This highly advanced form of AI could revolutionize the industry, from winemaking to marketing and consumption. Let's delve into what Generative AI is and how it could shape the future of wine.

  • Grape varieties are the foundation of the wine industry, as each variety possesses distinct characteristics that contribute to a wine's flavor, aroma, and texture. As consumer preferences shift and new grape varieties gain attention, the popularity of certain grapes is constantly evolving.

    In this article, we will delve into the changing popularity of grapes, focusing on key future trends that are set to shape the industry in the coming years.

  • As consumer tastes evolve and new wine styles emerge, the wine industry is constantly adapting to meet the changing preferences of its clientele. In recent years, a number of trends have shaped the popularity of various wine styles, and these trends show no signs of slowing down.

    In this article, we will explore the changing popularity of wine styles, focusing on key future trends that are likely to shape the industry in the years to come.

  • In recent years, sustainability has become a major focus for industries worldwide, including the wine sector. Environmental concerns, consumer preferences, and the impact of climate change have driven the wine industry to adopt more sustainable practices in both viticulture and winemaking.

    In this article, we will explore the trends related to wine and sustainability, discussing how they are shaping the future of the wine industry.

  • Data and analytics have revolutionized industries worldwide, and the wine sector is no exception. The growing availability of data from various sources, combined with the advancements in data analysis techniques, is transforming the way vineyards are managed, wines are produced, and consumer preferences are understood.

    In this article, we will explore the increasingly important role of data and analytics in the wine industry and discuss how they are shaping the future of viticulture and winemaking.

  • The wine industry has long faced challenges related to traceability, authenticity, and the overall supply chain. Counterfeit wines, a lack of transparency, and the complexities of wine distribution can diminish consumer trust and compromise the perceived quality of wines. Blockchain technology, with its decentralized and secure nature, offers a powerful solution to these issues.

    In this article, we will explore how blockchain technology is revolutionizing the wine industry and discuss the benefits it brings to producers, consumers, and investors alike.

  • Winemaking, an art that dates back thousands of years, continues to evolve and adapt to changing conditions and consumer preferences.

    In this article, we will explore some of the biggest future trends in winemaking, from sustainability and precision techniques to the adoption of innovative technologies and the emergence of new wine styles.

  • The rapid advancements in technology have led to the increased adoption of drones and robots in various industries, including viticulture. As winemakers and vineyard managers strive for improved efficiency, cost reduction, and sustainable practices, drones and robots are playing an increasingly important role in revolutionizing vineyard management.

    In this article, we will explore how drones and robots are being utilized in vineyards, providing examples of innovative applications and discussing the benefits they bring to the wine industry.

  • The wine industry is undergoing a technological revolution, with advancements in science and technology playing a critical role in various aspects of viticulture, winemaking, and consumer experiences.

    In this article, we will explore the biggest technology trends shaping the wine industry and discuss how they are transforming the way we grow, produce, and enjoy wine.

  • The wine industry is constantly evolving, with new trends emerging as consumer preferences, environmental factors, and technological advancements shape the way we produce and consume wine.

    In this article, we will explore some of the biggest future trends that are expected to have a significant impact on the wine industry, from sustainability and alternative packaging to the role of technology and the evolving tastes of consumers.

  • The wine and spirits industry is increasingly integrating with advanced technologies such as blockchain and NFTs. I've explored various initiatives where drinks makers collaborate with tech experts to pioneer decentralized approaches in the industry.

  • In the past, winemaking was largely a game of intuition and experience, with wineries making crucial decisions about production and sales based on subjective judgments. The lack of concrete data often left winemakers navigating in the dark, trying to create wines that would resonate with the market's evolving tastes.

  • Ever found yourself wishing for a personal wine expert to guide your choices?

    Imagine a wine that not only aligns with your taste preferences but also fits your budget and occasion. That's what Vivino offers. As the largest online wine marketplace globally, Vivino leverages insights from its extensive user base to help you discover your ideal wine.

  • The world of wine is on the cusp of a revolutionary change, blending the rich tradition of winemaking with cutting-edge artificial intelligence (AI) and digital olfaction technology.

Wine Sections

Tasting and Enjoying Wine | Bernard Marr | Wine Cellar

Tasting & Enjoying Wine

Understanding Wine Making | Bernard Marr | Wine Cellar

Understanding Wine Making

Understanding Wine Regions | Bernard Marr | Wine Cellar

Understanding Wine Regions

Understanding Grape Varieties | Bernard Marr | Wine Cellar

Understanding Grape Varieties

Understanding Wine Labels | Bernard Marr | Wine Cellar

Understanding Wine Labels

The Wines of the World | Bernard Marr | Wine Cellar

The Wines of the World

Wine Trends & Technology | Bernard Marr | Wine Cellar

Wine Trends & Technology

Wine and Food Pairing | Bernard Marr | Wine Cellar

My Wine Adventures

Wine & Food Diary | Bernard Marr | Wine Cellar

Wine and Food Pairing

Wine Reviews | Bernard Marr | Wine Cellar

Wine Reviews

Some of my most memorable wines